SBP was engaged to develop a Fundraising Subscription and Partnerships Strategy for the new Latrobe Creative Precinct (LCP). The objective was to provide a strategy which enhances community engagement and attendance to the region’s performing arts and business events.

We implemented our proprietary valuation tool (SBP SponsorMax) to assess the current and future commercial portfolio and then design a strategy to maximise revenue generated by the commercial assets of the future precinct.

The final outcome was a dynamic strategy which meets current and future Council needs, while providing longer-term direction to enhance community engagement and subscription to the Latrobe Performing Arts Precinct.

Project: Latrobe Creative Precinct Commercial Partnerships Strategy
Client: Latrobe City Council
Industry: Government
Consulting: Business and Commercial Analysis